Director of Design & Marketing — Saint Vintage
Business Context
Launch and scale of a new accessories brand in partnership with a national retailer.
Leadership & Scope
Directed end-to-end design, brand identity, and marketing strategy
Oversaw product creation from concept through retail launch
Collaborated with international manufacturing partners
Impact
Built cohesive brand identity and accessories assortment for national distribution
Established scalable product and design frameworks to support future growth
Successfully launched brand across trade, digital, and retailer-facing platforms